BCG Matrix Slide Template
Boston Consulting Group growth-share portfolio matrix. 2×2 grid with four named quadrants: Stars (high share, high growth), Question Marks (low share, high growth), Cash Cows (high share, low growth), Dogs (low share, low growth). Products are plotted as positioned dots by market share (x) and growth rate (y). Use the size field to encode revenue weight when relevant. Standard McKinsey / consulting framework for portfolio reviews.
Try in PlaygroundParameters
Example brief
BCG matrix of our 8 product lines. Stars: Cloud Sync, Mobile (both high share, high growth). Question Marks: AI Insights, Workflow Builder (high growth, low share — bets). Cash Cows: Reporting, Admin (mature, profitable). Dogs: Legacy Connector, Excel Plugin.
API example
With a brief (async, $0.05)
curl -X POST https://api.slideforge.dev/v1/render \
-H "Authorization: Bearer sf_live_..." \
-H "Content-Type: application/json" \
-d '{
"template": "3b2165b0-5bad-5ed8-aef5-3953f98f1313",
"brief": "BCG matrix of our 8 product lines. Stars: Cloud Sync, Mobile (both high share, h..."
}'With structured params (sync, $0.03)
curl -X POST https://api.slideforge.dev/v1/render \
-H "Authorization: Bearer sf_live_..." \
-H "Content-Type: application/json" \
-d '{
"template": "3b2165b0-5bad-5ed8-aef5-3953f98f1313",
"params": {
"title": "Portfolio is over-weighted on Cash Cows — Question Marks need a forcing function",
"x_axis": "Market Share",
"y_axis": "Growth Rate",
"items": [
{
"label": "Cloud Sync",
"x": 0.78,
"y": 0.82,
"size": 1.6
},
{
"label": "Mobile App",
"x": 0.72,
"y": 0.74,
"size": 1.2
},
{
"label": "AI Insights",
"x": 0.22,
"y": 0.86
},
{
"label": "Workflow Builder",
"x": 0.18,
"y": 0.71
},
{
"label": "Reporting",
"x": 0.81,
"y": 0.24,
"size": 1.8
},
{
"label": "Admin Console",
"x": 0.74,
"y": 0.18,
"size": 1.4
},
{
"label": "Legacy Connector",
"x": 0.21,
"y": 0.16
},
{
"label": "Excel Plugin",
"x": 0.16,
"y": 0.12
}
],
"takeaway": "Stars + Question Marks = 50% of mindshare but 18% of revenue — fund the bets explicitly or kill them."
}
}'Tags
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Frequently asked questions
How do I render a BCG Matrix slide?
Send a POST request to /v1/render with template "3b2165b0-5bad-5ed8-aef5-3953f98f1313" and your data in the params field. The response includes a .pptx download URL and PNG preview. Template renders cost $0.03 and complete in under 1 second.
What data does the BCG Matrix template accept?
The BCG Matrix template accepts: title, items, x_axis, y_axis, takeaway. Supports 2-16 items. See the parameter reference below for details.
Can I customize the colors and fonts of this template?
Yes — pass a theme_id parameter to apply your custom brand colors, fonts, and logo. SlideForge has 8 built-in themes, or you can create custom themes via the Themes API.
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